Hyper-targeted B2B
lead generation


The brief

To refocus a multi-territory online sales strategy for Sage CRM Cloud focused on high quality B2B lead generation.

What we did

We created a hyper-targeted blend of search and display activity, as well as consistent landing pages, ads and bid testing.


108% increase in conversions targeting B2B leads.
47% increase in CTR through newly designed landing pages.
63% decrease in CPA through display advertising activity.
Hannah Fahy, Online Marketing Manager, Sage CRM

Great knowledge, communication and account management, coupled with the passion and excitement for everything online are just a few reasons why we chose Tinderpoint.

– Hannah Fahy, Online Marketing Manager, Sage CRM

More case studies


Pan-European SEO
and PPC

Expanding Nitro’s search footprint across EMEA.


High-stakes SEO: when it’s
got to be right

Due diligence for CarTrawler’s takeover of Holiday Autos.

SSE Airtricity

Double the return from
ad spend

How? Smarter bidding and click-worthy creative.

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