I know what you’re thinking. How can it be Friday already, I’ve only just sat down at my desk and replied to my emails?! I hate to break it to you, but yes another week has slipped through our fingers like the sands of time. Actually, exactly like the sands of time.
But on the brightside, it’s Epic Friday again!
In a world where consumers are becoming more and more desensitised to advertising, brands are always looking for innovative ways to grab their attention.
Swedish beauty brand, Apolosophy have beat us to the punch with the latest and greatest in responsive advertising. In introducing their new line of hair products, they set out to give Stockholm commuters a “mind-blowing” experience with some clever special effects. Ultra sonic sensors fitted to digital screens detected the arrival of trains to the platform and then … that’s when the magic happened.
Hands up, who actually watches the Oscars? Who reads the recap posts from sleep-deprived journalists the next morning? Who couldn’t care? Well Wired’s Angry Nerd is one of the later audience-types.
This is an ode to those awards that don’t make the cut for the telecast. Those who think Best Support Actor should be scrapped in favour of Best Stunt Co-ordination. You are not alone friends, Angry Nerd hears you.
It really makes you realise that in many ways the real stars of filmmaking aren’t getting the true recognition they deserve, and maybe all the frills and fancy dresses are becoming a bit too much.
The freshest face on the fashion scene, 4-year-old “Mayhem” has been taking Internet by storm with her genius designs and recreations of fun and funky fashion – and what’s more, it’s all made out of paper.
Mother, Angie Keiser, has documented their adorable crepe creations on her Instagram and blog with the equally adorable hashtag #FashionByMayhem. Everything from simple, yet wearable (as long as it doesn’t rain) 5min creations to elaborate recreations of notable red carpet gowns. It’s so darn cute, I may have something in eye …
The UK and Ireland lit up last night as the Northern Lights showed up a little further south than usual. Amongst the grainy iPhone snaps that circulated on social media the next morning, one trumped them all; a spectacular image from NASA – who, as the accompanying tweet points out, have the unfair advantage to say the least.
— Roddy MacKay (@The_Badgeman) February 27, 2014
Why is this a fail, you ask? It seems the author of the now viral tweet has a colourful past – as well as a colourful back. Bear with me.
Roddy MacKay is a presenter of BBC Gaelic language TV shows, a father, and a Celtic fan. A really big Celtic fan. So much so he’s a notable character at games, sporting a jacket adorned with hundreds of Celtic supporters badges. But it doesn’t end there, underneath that is what’s easily the most eh … unique … sporting tattoo anyone has ever seen.
In a case of “if you don’t have anything nice to say…”, one US woman has faced the wrath of the Internet scorned when young job seeker Diana Mekota circulated her response to a would-be innocent LinkedIn request.
In the email, Kelly Blazek who manages a Job Bank of marketing jobs in Ohio, rejects Mekota’s request on the grounds it was “inappropriate” and “tacky” as they had never met or worked together before.
General consensus online was that Blazek’s response was unnecessarily harsh, no doubt the tipping point was the refusal to accept Mekota onto the Job Bank’s mailing list. Local businesses have called for Blazek to be stripped of her “Communicator of the Year” and the Job Bank twitter account has been taken offline.
In her defence, Blazek did later apologise and admitted her response was “unprofessional” but it’s fair to say the damage is well and truly done.
It’s not often Google get it wrong, but we’re all human. And we’d be lying if we said it doesn’t give us a good giggle when it does happen.
Matt Cutts, who has featured on this humble blog many a time, is Google’s head of webspam. Essentially, the man tasked with cleaning up the Internet. Lately Matt has set about targeting scraper sites in his crusade; spam websites that lift the content of genuine webpages, claim it as their own and repurposes it for their own evil schemes (typically collecting illegitimate ad revenue, manipulating SEO and making the Internet an unpleasant, spammy place).
It’s undoubtedly a nasty practise that hits hardworking content creators and webmasters where it hurts. However, when Cutts called to users to report such sites, he probably wasn’t expecting to be singled out himself.
Yes it’s a bit nerdy, but it made us laugh.
— dan barker (@danbarker) February 27, 2014
We’re all in search of a bargain. Anywhere we can get value for money is a place you want to be. But where do you draw the line? Would you buy a cut-price car? How about a low-low-transatlantic fair?
They’re on the way, apparently. Never far from the headlines, infamous budget airline Ryanair announced this week they have dreams of €10 air fares between Ireland and the US. Sure it might make That Girly Trip To New York that bit more plausible, but is it worth sitting in plastic yellow hell for 6hours listening to ads over the intercom and THOSE trumpets when you finally land somewhere on the outskirts of New Jersey? You decide.